Next Generation of Networks and Televison

The 6th China International New Media Forum will be held this afternoon in the Shanghai Hilton Hotel. At the forum, participants will also discuss on how different elements, such as the technology, content, capital and operation, cooperate together to expedite the growth of new media at crucial times. Before the openning of the forum, Zhang Dazhong, Vice President of SMG shares his opinions about New Media and New Media Forum.

"The forum will focus on the next generation of network generation of networks and television. The forum will invite senior managers and professionals from the information industry, the broadcasting industry, and the new media industry, embracing contents creators, network providers, marketing operators, ternimal equipment manufacturers and other related influential enterprises, to give presentations and to discuss mutual cooperation and strategies. " Zhang said. 

NGB is a fusion of the telecommunication network, computer net and cable television network. It combines the wired and the wireless and the entire broadcast television network. It offers integration of business in high-definition television, digital audio programs and high-speed data access. Next Generation Broadcasting is also building an information service platform for science, education, culture and business to make information services more convenient and quicker. Application Server is NGB\'s core technology and includes all the intelligence for an operator to quickly and easily manage devices. Coupled with NGB\'s base applications for Data, Video, Voice and Wireless; operator\'s can quickly add on modules to effectively address the various operational and business needs of their broadband services.