Call for Entries for 2012 Shanghai TV Festival

The preparatory works for the 18th Shanghai TV Festival is in full swing right now. From November 30 onwards, call for entries for the Magnolia Award will kick-off on the official website. On November 15, the two markets, International Film & TV Market and International New Media & Broadcasting Equipment Market started their call for entries for 2012.

In recent years, through the newly introduced Overseas TV Series Special Award, TV programs from Japan, Korea, Thailand and other Asian countries have come to Shanghai TV Festival while programs from China have been introduced to other festivals abroad. Exchanges between festivals helped promote international sales of Chinese TV series and cooperation mechanism with mainstream festivals abroad. The Chinese TV series Three Kingdoms, which was recommended by Shanghai TV Festival, won the Special Award for Foreign Drama in this year’s International Drama Festival in Tokyo. In previous years, TV series from China such as Soldiers Sortie, Ma Wen’s War and A Beautiful Daughter-in-Law Era, have won the award in Tokyo.

 

The program market and equipment market of the 17th Shanghai TV Festival drew more than 200 exhibiting companies, 2000 buyers and 20,000 participants from around the world. Domestic exhibitors were mainly nation-wide production and broadcasting tycoons in China’s TV industry. Almost all provincial and state media displayed in the market. The Visual and Audio Production Association brought along 10 companies from Taiwan region to the event, including FTV, CTI, GTV and etc. Overseas broadcasters including KBS, MBC from Korea, NHK from Japan, and MediaCorp from Singapore also exhibited in the market. World-class production companies such as Warner Brothers, Disney, ITV, Lionsgate were also included. The new media companies became a rising power in the market. Big names in the industry like Tencent, Youku, Tudou, LeTV, Mobile Television swarmed into the market.

 

The International New Media & Broadcasting Equipment Market focused on the development of new media sector and drew about one hundred companies from both home and abroad. Industry leaders such as Panasonics, Sony from overseas and CDV, Dayang from China came to the exhibition.

 

The call for entries for the Magnolia Award of the 18th Shanghai TV Festival will officially launch on November 30, 2011. The International Film & TV Market and the International New Media and Broadcasting Equipment Market started accepting exhibition applications online. The application deadline will be April 30, 2012. For detailed information, please visit the festival official website www.stvf.com.