2020-07-17 17:27:31

The 26th Shanghai TV Festival Publishes Official Poster

The poster of the 26th Shanghai TV Festival (STVF) adopts a blue-green dominant tone. In the center are two rotating color rings, with a touch of gradient orange color interspersed, giving dynamic visual effects to the entire picture. The contents full of youthful vigor are in stark contrast to the background color. The white beam cast from the upper right corner conveys the power of warmth and hope and stands for the expectations for the bright future of China’s television industry.

In response to the development trend of the industry, the STVF this year will include “TV series premiered on major video websites” in the Magnolia Award selection for the first time. Echoing with this, the poster with the design concept of “breaking the circle” demonstrates the inclusiveness and brave innovation of the STVF. The rings in the center of the picture symbolize that the STVF, as one of the most important platforms for international television exchanges and cooperation in Asia, always advances with the times, gives priority to people, serves the television industry, keeps seeking innovation and change, and is full of vigor and vitality.

Host Units: State Administration of Radio and Television   China Media Group   Shanghai Municipal People's Government

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